The Tech Industry's Love Affair with Gimmicks The tech industry's relentless pursuit of novelty over substance has become all too familiar.
Companies like Apple are constantly seeking to outdo each other in a game of technological one upmanship, often prioritizing style over substance.
This focus on innovation for its own sake can lead to the development of impressive but ultimately impractical technologies. Take, for example, Apple's recent introduction of under display Face ID sensors.